18 oct 2012

Analysing adverts

In pairs, you have to choose an advert from the link "Adverts, adverts, adverts!" and analyse it following the next outline:
1) WHO is the ad aimed at?

2) WHAT is being advertising and WHAT is specifically highlighted about the product (the benefits) in this ad?

3) Technical effects (see the link "Analysing adverts 2")

4) Lines of appeal (see the link "Analysing adverts") or "Attention-getting hooks" (see "Analysing adverts 2")

5) Language (see the link "Analysing adverts") and Slogan

6) Stereotypes (see the link "Analysing adverts") Tell me the advert you have chosen!

25 comentarios:

  1. The advert we have chossen is Back to life: Your life.

    Maria del mar and rosa

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  2. we(juan and alvaro)we had chosen De Lijn - Pinguins

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  3. We have chosen the advert: "It's smarter to travel in groups".

    BY: SOFIA CHICO MATEOS Y MARÍA DÍAZ RIVERA

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  4. We had chosen the advert "After all, no regret" of Carrera

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  5. We have choose Road safety education: embrace life
    By : Mª Inmaculada and Angela

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  6. we choose this one -- are newspaper dead?
    inma lopez isabel bulnes

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  7. We choose: "Music: hairmoticons"

    By Sonia Rus and M.Isabel Peña

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  8. We have chosen the advert 'street children'
    By:Helena Pérez, Judith Rus and Manolo Vicedo

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  9. The advert we have chosen is Three little pigs
    By Javier, Pablo y Pepe

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  10. Este comentario ha sido eliminado por el autor.

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  11. we choose : Earth Hour 2011

    Sara G and Rocio M

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  12. Este comentario ha sido eliminado por el autor.

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  13. We have chose: a tribute to givers

    BY: Sofia & Maria

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  14. Este comentario ha sido eliminado por el autor.

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  15. We choose:Evian Roller Babies international version
    By:Ana González and Irene Osorno

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  16. we have choosen The King's Speech :


    Amanda Jimenez, Sara Muñoz y Julia Rios

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  17. It is ad at the people who have long hair.
    In this advert is being advertising a hair iron the beneficts about the adverts are the a lot of differents hairstyle.
    Technical effects are symbols are easily recognized elements from our culture that generate powerful emotions, such as flags and crosses attentions-getting are the symbols too.
    The slogan is "any mood. Any style".
    This advertence haven't got any stereotypes.

    By:M.Isabel Peña and Sonia Rus

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  18. The advert advertises jeans.
    The advert it's aimed at everybody who wants new jeans.
    The messege of the advert is to let someone know that if they buy these jeans they can do what they want because these jeans are very confortable.
    One of the technical effects is the text that the man is saying, because the things the says invites other people to do the same things as in the video.
    The camera angles are different, one time it's under the water or in a concert.
    The light is also diferent because sometimes it's the light of the day, daybreak or when it gets dark.
    The lines of appeal that the video uses different glamorous places in different seasons also different dreams or things they can do with the jeans.
    The language used is convincing, slow, sensational voice in order to make people buy the jeans.
    The slogan is ' your life, is your life' trys to convince the people to buy.
    The stereotype in the advert, I think is the convincing voice of the man.

    By: Maria Del Mar Ortego and Rosa Gomez.

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  19. The advert is advertises water.
    The advert is being advertising the warter and the benefits are the babies.
    Technical effects are accessories enhance the product. What's being associated with the product, such as clothes, props, models? and Special effects bring inanimate things to life and make them exciting. This is especially true with children-targeted.
    The ad tries to get attention with things cute, like the babies.
    The oficial language is english and the slogan is 'Evian live young'.
    The stereotype model of this ad is be a cute baby .
    By : Ana González and Irene Osorno

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  20. Este comentario ha sido eliminado por el autor.

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  21. Este comentario ha sido eliminado por el autor.

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  22. DOMINOES

    1)The ad is aimed to everydody.
    2)they highlighted in the speed and save send of products
    3)The colours that are more used are grey,purple and white,it have a relax music and the camara is following the dominoes
    4)That they use an efect of dominos,in the efect they use them box like dominos that go from NY to SAN FRANCISCO.
    5)there isn't text but it have slogan:We make less urgent shipping to the U.S.awesome.
    6)there aren't stereotypes
    David and Isidoro

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  23. Earth Hour 2011

    The advert is aimed to all the people.
    In this advert promove savings the electrical light in the world, to save the planet. The benefits are for the planet.One day of the year, the world switch off all the lights for 1 hour and shine with candles.
    In the advert appears technical effects like letters with light. This advert is very simple,appears pictures with people with candles, and the world shines with the candles of all the people.
    The lines of appeal are the sentences with lights, the happiness of the people etc.
    The language in this advert is English with subtitles in Spanish.the slogan is " If you can do this imagine what else we can achive"
    This advert hasn't got any stereotypes.

    BY: SARAG AND ROCIOM

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  24. Photo
    http://www.americas-fr.com/tourisme/spots/couleurs-degypte-la-ou-tout-commence-4834.html


    DESCRIPTION

    In this picture we can see a pretty woman with a sweet look. She has a long blonde hair, her eyes are very cute because are green. Also she is wearing a black necklace. On the right of the picture we can see a lot old columns, a palm tree and at the bottom of the photo there is a old city. And the slogan is la ou tout commence, this slogan is french.


    Anlyse the advert
    This adverts is aimed to person who likes travel because this photo is Egypt.
    The second questions i think that doesn´t highlight a prodcut because is a advertising campaign of Egypet. The only technical effect that use is the photomontage. The language of this adverts is french because the slogan is in french. And the sterotypes of this adverts is Egypt.

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